PlayStation wants to conquer a new continent, or almost

PS5 is doing very well and Sony shouldn’t worry much, at least for now, about the performance of its latest gaming hardware, but now it also wants to conquer Africa.\r\nAfter three years from launch, in a path that we have analyzed recent looking at the promises made by Sony before the arrival of the PS5 compared to today, the Japanese company continues to invest and does so in new continents.\r\nAs reported by CNBC, in fact, Sony has invested an undisclosed sum in Carry1st, a video game studio based in Cape Town, South Africa. The agreement represents a strategic investment which will see the two companies collaborate on a number of commercial opportunities. \r\nCordel Robbin-Coker, CEO and co-founder of Carry1st, said talks with the Sony Innovation Fund began about nine months ago, discussing Africa as the next big market that could support growth of gaming:\r\n\r\n«While large companies like Sony, which have really strong footholds in first and second tier markets, are starting to think about where the next billion customers and players will come from, our proposition is that Africa is a prime market for this.”\r\n\r\nCarry1st, founded in 2018, specializes in developing mobile games primarily based on puzzles, and currently produces and scales games only for other companies, such as Activision, Riot Games and Supercell. But the company is now planning to develop its own original titles this year, with development underway on three new games.\r\nSony’s investment in Carry1st marks the first financial commitment from its new African venture capital fund, and we will see in the coming years what kind of results it can bring.\r\nFor more immediate news, however, the date of the long-awaited State of Play could finally arrive shortly, the first of 2024.\r\nMeanwhile, PlayStation 5 will it is also updated with a new model, namely PS5 Slim which you can already find at the best price on Amazon.

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